Jessie Andrews is a New York based founder, actress, model, and creative director. She leads 1201 B Studios and oversees multiple fashion and lifestyle brands. Her work spans jewelry, swimwear, retail, film, and brand consulting.
She grew up in Miami, Florida. At 18, she left high school just months before graduation and moved to Los Angeles to pursue film and television. Early in her career, she became widely known as an actress. Over time, she transitioned into mainstream projects, including roles in Hot Summer Nights and HBO’s Euphoria. In 2025, she took on her first lead role in the psychological thriller Love Bomb.
While building her acting career, she quietly launched Bagatiba, a minimalist fine jewelry line, before turning 21. The brand grew quickly and became one of the top performing stores on Shopify at the time. She later founded Basic Swim and Tase Gallery, operating under 1201 B Studios.
In 2021, she opened Tase Gallery in Los Angeles, blending retail, art, and immersive design. The space reflects her belief that commerce and culture should connect.
Jessie has been featured in Forbes, Vogue, GQ, i-D, and The Face. She serves on the Soho House Arts District Founding Committee and has hosted Shopify mentor sessions for emerging brands.
Her career is built on reinvention, structure, and belief in her own standards of success.
Q&A With Jessie Andrews on Success
What does success mean to you now?
Success is about longevity. It is about the relationships that last and the impact that continues long after a project launches. I care about accomplishments, but I care just as much about self respect and happiness. If I can look at what I built and feel proud of how I did it, that matters more than headlines.
You left high school early and moved to Los Angeles. How did that shape your idea of success?
Leaving school three months before graduation forced me to grow up fast. I did not have a traditional education path. I learned by doing. I learned by making mistakes in real time. That gave me a strong sense of ownership. I had to create my own structure. That mindset still drives how I run my companies.
You started Bagatiba before turning 21. What did that early launch teach you?
Bagatiba began as something personal. I designed pieces I wanted to wear every day. When it grew into one of the top performing Shopify stores at the time, I realized that taste is not enough. Systems matter. Fulfillment matters. Customer experience matters. Success is creative vision plus operational discipline.
How do you balance acting and entrepreneurship?
I treat them as connected. Acting teaches me storytelling. Branding is storytelling too. When I worked on Hot Summer Nights and later Euphoria, I watched how directors build worlds. I apply that same thinking to Tase Gallery and my brands. Everything should feel intentional.
What role has mindset played in your growth?
Believing in myself has been the foundation. I measure success by my own standard. When you compare yourself to others, it creates anxiety.
You opened Tase Gallery in 2021. Why was that important?
Tase Gallery was about community and control over aesthetic and direction. I wanted a physical space where art, retail, and community could meet. It is immersive. It is not just racks of product. That project reminded me that success is not only digital. Real world experiences matter.
What has been one of your biggest internal challenges?
Managing expectations. When you move across industries, people try to define you by one chapter. I had to learn to ignore that noise. Being told I could not do something has always pushed me harder. I use doubt as fuel.
What are you building toward next?
I am developing a membership platform for creators. I want to share tools and structures that helped me. Success is not a single moment. It is a long game. I plan for sustainability, not spikes. Balance is important to me. Passion and pleasure both matter. That balance keeps me grounded as I grow.