Marcia Tiago, a trailblazing entrepreneur and project manager based in Miami, Florida, has carved out a significant niche in the world of business and finance. Originally from Brazil, Marcia’s journey began with a foundational degree in Business Administration in her home country. Her relentless pursuit of excellence led her to Cummings Diesel Engine, an international heavy machinery concern, where she started her career in a role that took her all the way to the company’s regional headquarters in Miami. Here, she delved into marketing for five years while also earning a Master’s degree in business, further cementing her expertise in the field.
In 2005, Marcia, along with her husband, embarked on an entrepreneurial venture, founding Alaska Inc., a DVD and CD wholesaler. As technology evolved and the demand for DVDs and CDs waned, Marcia adeptly shifted the company’s focus to wholesaling cell phones and accessories, showcasing her ability to adapt and thrive in changing market conditions.
A forward-thinking professional, Marcia has embraced technological advancements, particularly in accounting and financial management. Her approach intertwines traditional accounting practices with innovative tech solutions like automation tools, cloud computing, and AI, enhancing data management and decision-making processes. She is an advocate for using technology to improve efficiency, accuracy, and strategic planning in finance.
Apart from her professional endeavors, Marcia dedicates her time to volunteering with the Just Love Foundation, a nonprofit supporting orphaned children in Africa, reflecting her commitment to social responsibility. Marcia Tiago’s journey is one of continuous growth, adaptation, and a keen eye for emerging trends, making her a respected figure in her field.
Q&A with Marcia Tiago
Marcia, can you share how your journey in the business world began?
Marcia Tiago: Absolutely! I’m originally from Brazil, where I completed my degree in Business Administration. My career kick-started with Cummings Diesel Engine, a heavy machinery company. I started in Brazil and then moved to their Miami office, working in marketing for five years. While there, I also earned a Master’s degree in business, which really expanded my understanding and skills.
What inspired you to start your own business, Alaska Inc.?
Marcia Tiago: My husband and I always had a dream of running our own business. We saw an opportunity in the DVD and CD wholesale market, particularly targeting Latin American customers. However, as the market evolved, we pivoted our focus to wholesaling cell phones and accessories, adapting to the changing consumer preferences.
How has technology impacted your business practices?
Marcia Tiago: Technology has been a game-changer for us. We’ve integrated tools like automation, cloud computing, and AI to streamline our operations. This shift has not only improved our efficiency but also allowed us to make more informed, data-driven decisions. Technology has helped us stay ahead in a highly competitive market.
Can you discuss the importance of adapting to market trends in business?
Marcia Tiago: Staying attuned to market trends is crucial. In our case, recognizing the declining demand for DVDs and CDs and shifting to cell phones was vital. It’s all about being flexible and willing to change your strategy based on what the market demands. You can’t afford to remain static in today’s fast-paced business environment.
What’s your approach to corporate responsibility?
Marcia Tiago: I believe businesses have a role to play in societal welfare. That’s why, aside from my business activities, I volunteer with the Just Love Foundation, which aids orphaned children in Africa. It’s important for me and my business to give back to the community and contribute positively to society.
What advice would you give to aspiring entrepreneurs?
Marcia Tiago: My key advice would be to stay adaptable, keep learning, and be ready to pivot your business according to market needs. Also, don’t underestimate the power of technology in optimizing your business. And most importantly, believe in your vision and work hard to make it a reality.
Marcia, what does success look like to you?
Marcia Tiago: For me, success is a blend of achieving professional goals and making a positive impact. It’s about steering Alaska Inc. to adapt and thrive in an ever-changing business landscape while maintaining a strong ethical foundation. Success also means contributing to society through our work with the Just Love Foundation. It’s not just about financial gains but also about creating a business that’s sustainable, socially responsible, and able to positively influence the community.
- Blending Professional Achievements with Positive Impact: Marcia Tiago defines success as not only achieving professional goals but also making a significant positive impact. She emphasizes the importance of steering her business, Alaska Inc., to adapt and excel in a dynamic market while upholding strong ethical values.
- Emphasis on Sustainable and Ethical Business Practices: Marcia believes that true success encompasses running a business that is sustainable and socially responsible. For her, it’s crucial that the company’s growth and operations are aligned with ethical practices and contribute positively to societal welfare.
- Contributing to the Community as a Measure of Success: Marcia highlights her work with the Just Love Foundation as a key component of success. She views success as the ability to leverage her professional platform to make meaningful contributions to the community and effect positive change.